Why The Blockchain Is Interesting for My Company
Iskander Smit is Innovation Director of the Amsterdam-based creative technology agency, Info.nl. He will be the host of Bitcoin Wednesday on 1 February, 2017, and will explain then why he thinks blockchain technology may be interesting for companies like his. The innovation lab that he manages at Info.nl, called LABS (Labs.Info.nl), is the place where his team conducts in-depth research and analysis of the digital innovations of the near future.
Info.nl’s R&D department focusses on new developments and emerging connected technologies. They work closely with research institutes and universities and carries out research and experiments related to the role of technology in daily life as well as how we interact with one another beyond the screen.
“We are looking at how digital technology changes our lives,” he said, “how it influences the business of our clients, and what impact it has on our society.” Info.nl likes to work with forward-thinking companies and clients who are interested in being innovative and competitive in the future. This perspective gives them a natural affinity for businesses who are ready to update or improve existing products and services in response to new opportunities or evolving market needs.
Iskander has many years experience as a creative and strategic specialist in digital services. He has a long track record in The Netherlands in designing for the Internet of Things. He has been a member of the Council for the Internet of Things since 2009, and in 2013 he co-founded the Behavior Design AMS Meetup. In 2014 he initiated and co-organized the Amsterdam edition of the Berlin conference known as Thingscon, one of the world’s leading conferences on the design of the Internet of Things. Iskander has a degree in industrial design engineering from Technical University of Delft.